The humanization axis of Uninavarra Mayor, supported by the School of Economics and Administrative Sciences, is aimed at promoting active and healthy aging in older adults, addressing three fundamental pillars: physical strengthening, cognitive reactivation and productive aging through the teaching of trades and arts. This comprehensive approach seeks not only to improve their quality of life, but also to enhance their autonomy, autonomy and sense of belonging in society. To this end, participation in activities designed to stimulate their mental capacities, strengthen their brain activity and maintain their emotional well-being is encouraged, promoting a dignified and meaningful aging.